About Us
Effortless, Functional Tote Bags Without the Luxury Price Tag
OUR MISSION
At LUNEA, we believe a bag is more than just something you carry — it's a reflection of who you are, what you value, and how you move through the world.
Each LUNEA tote is crafted to bridge the gap between fashion and function, inspired by the lives of modern women who do it all. We blend clean, elegant aesthetics with everyday practicality — totes that look refined but hold everything you need.
From laptop compartments to thoughtfully placed pockets, every detail is intentional. We design with purpose, using premium materials that feel luxurious — without the luxury markup. Whether you’re commuting to work, running errands, or catching a flight, LUNEA bags are made to go wherever life takes you — with confidence and ease.
From first sketch to final shipment, every tote is made with care — and always with you in mind.
Welcome to LUNEA — where function meets fashion.


SMALL BATCH PRODUCTION
We don’t mass produce. Every LUNEA tote is crafted in small batches to maintain our focus on quality and thoughtful design.
We work directly with trusted artisans and sourcing partners who share our obsession with clean craftsmanship and premium materials. By limiting each production run, we can inspect every stitch, every handle, and every zipper — ensuring that what arrives at your door isn’t just beautiful, but built to last.
This hands-on approach lets us stay nimble, responsible, and fully committed to creating timeless essentials — not trends.
12-MONTH QUALITY GUARANTEE
All LUNEA bags come with a 12-month quality guarantee.
If you notice an issue with stitching, hardware, or structural integrity, just reach out. We’ll handle it — with a repair, a replacement, or a fair solution — so you can carry your tote with confidence, every day.


OUR COMMITMENT
At LUNEA, we’re committed to more than beautiful bags.
We’re building a brand on craftsmanship, consistency, and connection — with every decision rooted in the belief that style should work with your life, not against it. We design for the modern woman who wants a bag that matches her ambition, complements her style, and keeps up with her pace.
We’re not here to follow fast fashion. We’re here to offer you something better.
DESIGNED IN LONDON
LUNEA is based in London — designed with the influence of Europe’s most iconic fashion streets and the needs of global women in mind.
Our small design team works closely with international production partners, combining high-end design principles with functional thinking. We collaborate directly with skilled artisans — no middlemen, no shortcuts. The result? Sophisticated, practical bags that carry the DNA of thoughtful, modern design.

SHIPPED FROM HONG KONG
While our roots are in London, our fulfillment is global.
To serve women worldwide, we ship directly from our warehouse in Hong Kong — a strategic hub that allows us to offer fast, reliable international delivery.
It’s how we combine European-inspired design with seamless global logistics — so you can receive your bag quickly, wherever you are in the world.


UNMATCHED VALUE
We’ve cut the traditional costs — no retail markups, no expensive ad campaigns, no physical stores.
By going direct-to-consumer, we pass the savings to you. That means your LUNEA tote is made with premium materials, thoughtful features, and elevated design — for a price that’s actually fair.
We believe true luxury is about feeling confident, not paying extra.